Customer Acquisition

Your business needs customers. That’s no great mystery. But, acquiring the ones who will buy more than it cost to acquire them is the secret to success! At Xiingo we have the “Bright Ideas” to reduce those costs and make your CAC an asset and not a liability!

Xiingo has resources and capabilities across a wide range of customer acquisition models. If what works best for you is:

Search Engine Marketing- Xiingo has more than 20 years of expertise that will target your website on search engine result pages.

Paid Advertisement- CPM or PPC? Though both can be effective, planning and management of these campaigns is crucial. Let the experts at Xiingo make your advertising dollars get you the best results.

Email Marketing- Whether your building relationships with current customers or pursuing new ones, effective email marketing that doesn’t get spammed can improve your ROI. Xiingo know how helps you avoid CAN-SPAM and other government violations.

Inbound Telemarketing- Xiingo is a 21st Century call center lead generator and we know inbound telemarketing. Whether it’s for customer service, order taking, troubleshooting or just being available to your customer when you’re closed or out of the office, with Xiingo you are there 24/7!

TCPA Compliant practices from your company start by contacting We know TCPA rules and regulations and we’ll make sure you comply with those standards in all your telemarketing campaigns.

Marketing Solutions

Small to mid-sized companies who need marketing solutions that are tailor made for them need the “Bright Ideas” from Xiingo! We have the skills, the expertise and the commitment to provide you with multi-pronged marketing strategies that give you the greatest ROI on the money you dedicate to bringing in new customers and keeping your existing ones.

Email Marketing

Properly done Email marketing can be an effective strategy that allows you to keep in touch with existing customers offering them new products and services. Contacting new business through purchased lists or provided contacts is also effective and can be handled by email through a call center like Xiingo, freeing your staff to pursue other opportunities.

Expertise in Email marketing can help keep your message out of spam filters and operating within government regulations like CAN-SPAM. Don’t leave Email marketing to chance, contact Xiingo and let them help you design an effective campaign.

Search Engine Marketing

Once the predominant marketing strategy of a successful internet presence Search Engine Optimization or getting your website on the first page of internet search results has become just one tool in what has become an array of Internet marketing strategies. With more than 20 years’ experience in this field Xiingo’s SEM/SEO team can not only get you an advantageous search engine presence but keep you there as key words and algorithms change.

If you thought SEM/SEO was an outdated mode of attracting new business, let the experts who have been working with this ever changing method of keeping your business in the consumer’s eye show you how it’s done.

Paid Advertisement

Media purchase and PayPerClick marketing through both traditional and social media outlets provide low cost marketing opportunities for companies that seek trackable results for their media dollars.

Purchased advertising puts your banner on targeted websites and you pay per exposure. Pay Per Click means that you are charged when the user clicks on your banner requesting more information. Not properly managed, these programs can become expensive and unproductive. Expertise in placement and management of these marketing tools provided by Xiingo assures a marketing manager that his dollars have brought him the greatest return on his investment.

Inbound Telemarketing

What happens to your business when you are not there? What if there’s a problem with an order? A question about your product or service? A product registration or an order request? Traditional services for which companies who wish to be available 24/7 turn to a call center. At Xiingo, we provide these services to companies big and small but have you considered some of the other services a 21st Century call center can provide?

Email response, staffing chat rooms to assist customers in obtaining information, literature and other questions. Providing direct response to campaigns through traditional or social media? Lead qualification and verification? The list goes on, contact Xiingo and find out how we can help!

Lead Qualification

Any contact is a lead, but what determines if it is a lead that will result in business or just another rabbit hole for your sales force to go down and come up empty handed? Lead qualification from Xiingo can help you determine the following:

  • Does this organization and person need your product or service?
  • Does your product or service meet their requirements?
  • Does this lead come from an organization whose need is current, authorized and budgeted?

Call center operation and technologies have grown beyond customer service, help desk and order entry etc. Inbound services at a 21st Century call center like Xiingo can also provide lead qualification that can verify caller’s interest, qualifications and timeline. Filters that are selected by you can determine which inquiries fall within your parameters and qualify as a quality lead. If your needs change, those filters are available to you 24/7!